| Job Title |
Production Manager, Advertising |
| Job Description |
Coordinates Activities Of Design, Illustration, Photography,
Pasteup, And Typography Personnel To Prepare Advertisements For
Publication, And Supervises Workers Engaged In Pasting Up
Advertising Layouts In Art Department Or Studio: Determines
Arrangement Of Art Work And Photographs And Selects Style And
Size Of Type, Considering Factors Such As Size Of Advertisement,
Design, Layout, Sketches, And Method Or Printing Specified.
Submits Copy And Typography Instructions To Printing Firm Or
Department For Typesetting. Reviews Proofs Of Printed Copy For
Conformance To Specifications. Assigns Personnel To Mount
Printed Copy And Illustration On Final Layouts, Coordinating
Assignments With Completion Of Art Work To Ensure That Schedules
Are Maintained. Writes Instructions For Final Margin Widths And
Type Sizes, And Submits Layout For Printing. Examines Layout
Proofs For Quality Of Printing And Conformance To Layout.
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